SYDNEY (Friday, 4 June, 2021)
Afterpay Australian Fashion Week’s (AAFW) closing industry show will be presented by esteemed Sydney womenswear designer, Christopher Esber. Christopher Esber’s Resort ’22 runway show will be held at Carriageworks tonight, Friday, June 4 at 6.30pm and streamed live on ausfw.com, powered by Samsung. Precision tailoring, elegant minimalism and an innovative approach to cut are signatures of the label, which the designer founded in 2010. In 2014, Christopher won the Australian Fashion Laureate award for Emerging Designer.
Christopher Esber said: “It is an honour to be closing Afterpay Australian Fashion Week this year. It has been thrilling to see the evolution of the Australian fashion schedule and how it has shifted to include digital focus that allows us to present not only here but also to the world. Heralding our new decade with the closing show brings back the excitement and feelings of my first show. I am grateful for the support over the years, and for this milestone.”
Natalie Xenita, Vice President-Managing Director of IMG Fashion Events and Properties, Asia Pacific commented: We are thrilled to collaborate with Samsung Australia and Christopher Esber for his closing industry show at AAFW this year. As one of Australia’s most innovative designers, the partnership between Samsung Australia and Christopher Esber will showcase Esber’s work to a larger global audience than ever before. Audiences from all around the world will be able to stream Christopher Esber’s show live and on demand for the first time ever this year on our global fashion platform AUSFW.com.”
Hayley Walton, Head of Brand Marketing, Samsung Australia said: “Samsung Australia is proud to be supporting leading Australian designer Christopher Esber at AAFW. Esber is a designer with collections that radiate simplicity and innovation, making this partnership the perfect match for our boundary pushing foldable mobile devices. Our foldable devices are elegant in form and function and will be front-and-centre on the catwalk and along the front row.”
AAFW took place from 31 May – 4 June, 2021, live at Carriageworks, Sydney and virtually at ausfw.com. Following the successful launch for the September 2020 season of the NYFW streaming and on-demand platform, NYFW.com, and the enhanced experience on the platform for the February 2021 season, in an Australian fashion week first, IMG launched the AAFW digital streaming and on-demand platform, ausfw.com.
The global fashion platform, ausfw.com, powered by Samsung, offers unprecedented digital access to AAFW, including runway shows, exclusive designer content and presentations, culturally-enriching talks, events, and programming. The platform also provides access to virtually revisit NYFW: The Shows.
The dynamic digital AAFW program broadcast on ausfw.com gives users a virtual front row experience unike anything encountered before. Users can now catch up on all the shows and programming from the official schedule including, Jordan Dalah’sAAFW opening runway show, Romance Was Born’s industry and consumer shows, bassike’s consumer see-now, buy-now show, the lady-brains live podcast, First Nations Fashion and Design’s runway show, as well as the collective designer closing AAFW runway show, Afterpay’s Future of Fashion Runway.
AAFW’s digital home plays host to exclusive designer content and presentations from Australian and international labels such as Akira, Albus Lumen, Bondi Born, Rebecca Vallance, and Maggie Marilyn. Users can now catch up on all the shows and programming from the official schedule.
AAFW is an IMG event supported by Destination NSW, the NSW Government’s tourism and major events agency.
In addition to Afterpay and Destination NSW, AAFW is made possible through the support of City of Sydney, Samsung, DHL, Hunter Lab, ghd, Disaronno, S.Pellegrino, SKYE Suites, GlamCorner, Tempus Two, Hendrick’s Gin, Glenfiddich, Vittoria Coffee, LG Australia, Redken, Lancôme, Shopify Plus, and Pommery Champagne.
Followers can get a front row seat by following @AusFashionWeek across Instagram and Twitter and @AUSFW on TikTok and Twitter and through the official event hashtags #AUSFW and #AAFW.