
I Fill Up The Room
On a Sunday night in New York City while the ICFF/ WantedDesign trade show is taking place in mid May, Daniel plus Lauren comes across Rollout, the wallpaper company based out of Toronto, Canada where it’s mission is to transform your living space with one thing in mind, that is you, providing statement wallpaper that could be transfixed in NFT’s or the Metaverse.

Rollout in its creative form is a state of mind, allowing you to choose existing designs or custom designs for the space you’re looking to transform, whether it’s at the office, home office, kitchen, living room, bedroom, or even your entire home, famous clients like Starbucks, WeWork, Google, and B+H are just a few who’ve used Rollout to make their retail and work spaces inviting rooms of inspiration to surge productivity.

If your employer has the power to make their employees the best leaders in the world along with existing and potential clients inspired to create new opportunities for your business just by the power of the wallpaper made in vinyl, gold, silver, and black that draws also more customers, then imagine what the Rollout can do in a high performance place like the nightclub, or even somewhere as near and dear to you as your home.


Rollout wallpaper is not another wallpaper company who sees the world in black and white, it sees the world with all the colors that exist, plus a chance for Rollout Artist to do artwork, finding a spot to canvas their expression of themselves and interpreting the world.

Rollout is a sensitive place, sensitive to the Artists who create existing wallpaper for Rollout or called upon the call of duty to create custom wallpaper for clients who need it, Artists have all the space available at Rollout to help clients invite new and existing consumers or even friends and family to display how sensitive, expressive, and creative their business is that leads to success, or an opportunity to bring your friends home.