MADE IN GERMANY 🇩🇪

On this final day is the February 2025 edition of Curve New York lingerie trade show, DANIEL PLUS LAUREN continued Tuesday through the consulate of Made In Germany with a robustly colorful and stylishly functional lingerie collection called Mey. This collection delivers wonderful options in sleepwear, bras, and panties celebrating embroidery, mesh, red, purple, eggplant, and pink. Classic bra design that gels with new innovations of bra comfort and GEN Z detail and colors easily make this Mey brand that both millennial and GEN Z can appreciate. You can also cater to GEN ALPHA because it skews young while attracting the current GEN Z buying power and aging millennials who desire bold out style.

Pictures are worth a thousand words, specifically with red and eggplant grouped together for intimates and sleepwear. Eggplant bras with red straps definitely scream to the wild side of a millennial and alpha, and also can tap into the tapestry of GEN Z who love color outside their aesthetic. That same idea is repeated with Mey’s sleepwear of button down shirts with bottoms for red print designs littered on a canvas of eggplant. Red plays a GEN Z role with this generation’s desire to hold on to their t-shirts, but having abundant style while GEN Z up levels their taste from bland to bold.

GEN Z definitely is loud and proud with this offering of eggplant that’s more midnight blue, seen here are eggplant and violet holding court on bra and panty items. Sleepwear with pajama tops and bottoms follow suit in the GEN Z color celebration optimized, but they’re exclusively gifted with prints almost identical to floral. There’s also standard bright, neutral, and bold colors that GEN Z appreciate on offerings of red, hunter green, pink, blue intimates but mainly on sleepwear where solid traditional colors sit home for graphic art and word expressions. GEN Z apparently feels connected to older generations and maybe a few millennials at best, GEN Z women can definitely appreciate traditional white, black and beige bra colors they’ve existed since bras were invented. And if GEN Z’s that bold, they may wanna learn to love a millennials neutral and green colors with dominant prints on intimates.

Walking through the Mey booth, DPL steps into a space where we see a long-standing intimates brand striving to be young with sexy and exquisite detail. Much like the typical fashion of GEN Z, mesh is one borrowed element from GEN Z that’s infused in the next chapter of GEN Z being embroidery and unconventional solid color choices. Aside from this strict GEN Z focus, Mey even with its mainstay consumers keeps their collections in a youthful region, without even the classic white bra color looking old and dated. DPL walks into a booth that’s not just what it is, it’s an experience for you to be part of a classically young and solid revolution of sleepwear and intimates that’s boldly beautiful for the consumer who’s young-minded while taking a solid approach.

DANIEL QUINTANILLA