New York, NY (January 11, 2023)
Agentry PR is excited to announce that NYMD’s 19th bi-annual menswear collective, presented by CROSS EYED MOOSE, will kick off on Friday, February 10th, from 10:30am to 12:00pm ET, and 4:30pm to 6:00pm ET. Returning to Location05 and Daylight Studios, located next to Hudson Yards, NYMD will occupy three floors spanning seven different studios.
For this season, NYMD will present a total of 12 brands leading with presenting sponsor CROSS EYED MOOSE debuting its fall/winter 2023 collection in both sessions.
Also showcasing in both sessions, outerwear sponsor Nobis will be presenting its Off-the-Grid-inspired fall/winter 2023 technical apparel systems. This season, NYMD will inaugurate six new emerging brands and four returning designers.
“CROSS EYED MOOSE is proud to be the title sponsor of New York Men’s Day, FW ’23. Born in the city, made for the wild – CROSS EYED MOOSE is a mashup of rugged nature and street culture that is sure to shake up menswear. We are thrilled to debut the Fall ’23 line at this notable event.” Jack Gross, CEO, One Jeanswear Group.
Conceived to nurture emerging talent and to consolidate top menswear/genderless designers in an easy-to-view venue, NYMD will feature 12 designers collectively.
Each participating designer will present in their individual studio space designed to highlight the label’s identity and inspiration.
Taking place simultaneously over two-hour periods, two brands will present for the entire day, five designers in the morning session, and five in the late afternoon.
The format of showcasing all presentations at the same time creates ease-of-flow for media, buyers, influencers and VIPs, allowing them to move through studios and spend time with designers as their time allows.
Please note, CROSS EYED MOOSE and Nobis will present across both timed sessions.
In addition to the physical event, all 12 brands will also feature their fall/winter 2023 collection lookbook images and/or videos on the CFDA’s RUNWAY360 digital platform. RUNWAY360 continues to be the online destination for domestic and international press, retailers, and industry to discover the latest collections of participating official NYFW schedule brands and designers.
The designer collections can be viewed at https://runway360.cfda.com.
Participating designers include (in alphabetical order by brand):
All Beneath Heaven* (menswear) Atelier Cillian (menswear) A.Potts (genderless)
CROSS EYED MOOSE* (menswear)
*Showing for the first time at NYMD
In a continual partnership with PROJECT New York—an industry-leading event organized by Informa Markets Fashion that features a curated presentation of men’s and gender fluid apparel, footwear, and accessories brands—NYMD will have a static mannequin display in the upcoming edition of PROJECT New York as part of the men’s market on January 24th and 25th, 2023 at Iron23 showcasing one look from each NYMD designers.
Additionally, this collaboration also features one look on model from each NYMD designer at the PROJECT New York opening night rooftop party at The Skylark, slated to be held Tuesday, January 24th from 6:00 pm – 8:00 pm.
This collaboration between the two organizations continues to anchor PROJECT’s mission to focus on the men’s and gender-fluid community, providing a platform to engage and spark inspiration in the industry.
Nobis returns as the official outerwear sponsor with their Off-the-Grid inspired fall/winter 2023 collection, pushing forward the modular wardrobe with innovative outerwear, technical knitwear, and multi-functional accessories.
Other sponsors include luxury haircare brand, Oribe, as they return providing their products and teams; AOFM Pro will provide make-up teams and products for designers to use on models during their respective presentations.
Agentry PR, which was founded in 2010 by fashion visionary Erin Hawker, produces and executes New York Men’s Day.
“We are thrilled to kick off FW23 Fashion Week with an expanded New York Men’s Day this season, showcasing 12 emerging brands to the community. As a platform aimed to highlight distinct voices and points of views across menswear, genderfluid, and ever evolving industry, we are able to bring talents to the forefront through the support of like-minded partners who share our mission. With our new class of New York Men’s Day designers, we hope to continue to inspire and create conversations within the community as we look forward to the future” said Hawker.
For more information please contact:
Erin Hawker at firstname.lastname@example.org
Joe Yang at email@example.com
Henry Kessler at firstname.lastname@example.org or 212.924.2276
ABOUT AGENTRY PR
Agentry PR is a full service marketing communications agency, founded by Erin Hawker in 2010, headquartered in New York City.
Agentry PR specializes in the fashion, lifestyle and entertainment sectors across specializes in the fashion, lifestyle and entertainment sectors across all facets of marketing and public relations, from brand strategy and media outreach to events, sponsorships and VIP relations.
New York Men’s Day (NYMD), is a bi-annual collective fashion initiative intended to help nurture emerging talent and consolidate the showing of contemporary menswear and gender fluid collections.
Each season, NYMD features a collective of menswear or gender fluid brands in a group presentation format over two-hour periods. The format of showcasing multiple presentations at the same time will create ease of flow for media and buyers, allowing them to move through the studios at their own pace.
NYMD was founded in 2014 by Agentry PR, and is now in its 19th season.
ABOUT CROSS EYED MOOSE
CROSS EYED MOOSE is a bold menswear brand for the hybrid lifestyle of men of today and tomorrow. Inspired by the terrain of the outdoors and the expression of city cores.
A mashup between rugged nature and the street culture, CROSS EYED MOOSE institutes practicality and functionality in street-smart styles.
While the brand is full of attitude, spunk, nerve, and humor, the offering couldn’t be any more relevant for what men of today are looking for: a cross-functional, cross-piece, and cross-street that can fit the climate changes and its crossability.
CROSS EYED MOOSE is the cornerstone brand of One Jeanswear Group’s newly formed menswear division.
One Jeanswear Group is a leader in designing, marketing, producing and distributing a distinguished portfolio of branded and private label jeanswear and apparel brands throughout North America.
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