In what we can say now are the last official days of summer before fall starts this Saturday morning at 2:49 a.m. EDT (New York time), day 2 of MAGIC New York trade show here in New York City today brought an electrifying charge of couture into the Javits Center fashion trade show space, this exciting sanitary of high-end cocktail and couture designers style a spring and summer 2024 to be a time of playfulness on the next level while taking up the need to be sustainable for a market that now demands it, enter in B. COUTURE, an LA based brand who meets the 3 essentials of fashion, appearance, couture, and sustainability.
Once known as Coalition LA, The Coat Company, the newly emerged B. COATURE comes in with a never before seen collection of coats seeing the light of day for the first time, combining coats with a couture idea in mind, adapting the moniker of a never repeat collection of vegan made coats destined to make a fashion statement, perfect for those out and about moments celebrities have outside their current media projects, transition from one destination to another along with the change of seasons, and step and repeat red carpet moments, also ready to wow with its LA designed and China manufactured vegan attire to propel itself into a new generation of environmentally conscious fashion.
Starting from the top, the 2 coats you see in the first image of this article are B. COUTURE’s best sellers, they’re made up of vegan leather with super soft sustainable vegan fur for an also super-stretch feel on the body, these couture coats made with no animal harming whatsoever are straight up bold in color, plus DANIEL PLUS LAUREN easily spots the much shinier color and fabric thanks to the entire vegan manufacturing process, technology that lets you capture a photo-op here in New York City that surely last in our minds for days.
Top selling winter coats are spun off in never-before-seen styles found in the mini-coats that mimic a blazer while you can style it with other pieces that fulfill the fantasy look you turn into reality, those mini-coats are also part of a multi-functional coat with duel roles, one being a complete long coat aligned with vegan fur for a touch of coziness and warmth, plus the mini-blazer coat acting as that wham you want it to, all thanks to zippers that allow you to transition your style.
The name “Coalition LA, The Coat Company” still lives on for the moment while the new name and direction of B.COATURE takes place, but one thing is for sure, you should definitely look forward to stylish, functional, camera worthy, and a sustainable line that caters to all generations of carbon-neutral consumers who want their styles featured in Page Six in full panoply, while no animals were harmed during the production of B. COATURE.